The Management of Tourism

Distance learning course in English “Management of Tourism” has a duration of 1 to 3 months (380 hours).

General Objectives

Recognise the debate that has surrounded definitions of tourism understand the tourism system recognise the variety and scope of tourism businesses appreciate the scale and significance of tourism at both global and local levels identify the important linkages between different types of tourism business understand the main implications of the service nature of tourism businesses. This courses aims to provide a comprehensive, up-to-date analysis of management issues relevant to travel and tourism.

Program

Managing Tourism Businesses

The accommodation sector: managing for quality

Airlines, airports and international aviation

Tour operations management

Managing tourism distribution

Human resource management in tourism

Marketing management for tourism

The law and tourism

Managing tourism in its environment

Managing urban tourism

Managing the countryside for tourism: a governance perspective

Information and communication technologies for tourism

Destination marketing and technology

Tourism and the environment

International tourism: the management of crisis

Ethics in tourism management

Contemporary Issues in Tourism Management

Managing the heritage enterprise for liveable host communities.

Course methodology

The online courses are developed primarily through distance learning using written materials in PDF format, with ongoing communication via email.